The OPRF School of Business has been partnering with Coca-Cola for the last four years. The Coca-Cola sponsored project is designed to give students the opportunity to research and create motivational strategies for sales teams. The Small Business Management and Marketing classes work with Coca-Cola on different projects during each semester.
OPRF business students were given the objective to create a strategy to market Coke Life to fine dining establishments and help drive sales of the product. Coca-Cola representatives were present to evaluate the student presentations. The students presented to Coca-Cola executives and a Vice-President of Beavers Holdings.
OPRF business students were given the objective to create a strategy to market Coke Life to fine dining establishments and help drive sales of the product. Coca-Cola representatives were present to evaluate the student presentations. The students presented to Coca-Cola executives and a Vice-President of Beavers Holdings.